Chart your own course through today’s turbulent times and mark the biggest and most important management event of the year, the Blue Ocean Strategy Day.

Meet one of the world’s foremost business thinkers, Dr. W. Chan Kim, tomorrow at the Isla Ballroom of Edsa Shangri-La Manila and hear him go through his best-selling book, Blue Ocean Strategy. For the first time ever in the Philippines, Dr. W. Chan Kim will help you compete against corporate giants and succeed as he takes you on the insights uncovered through years of research and described in some of the most popular articles published in the Harvard Business Review.

The whole-day forum, with two specialized sessions, will be from 8:30 a.m. to 12 noon and 2 p.m. to 6 p.m., respectively. The morning session, “Creating Uncontested Market Space for Your Brand: Global Updates,” is tailor-fit for marketing and brand executives while the afternoon session, “The Art of BOS Execution: View from the World’s Top CEOs,” is exclusive for top-level executives and company owners such as chief executiives, presidents, vice presidents, or managing directors.

Don’t miss out on this unique and rare opportunity about shedding new light on the development of future, effective strategies for your business. The morning forum is priced at P7,977+VAT and the afternoon forum at P18,777+VAT. Attend both sessions and automatically get a 15-percent discount on the total conference fee.

One day. One speaker. Infinite new possibilities. The Blue Ocean Strategy Day with Dr. W. Chan Kim is presented by BusinessWorks and Salt and Light Ventures with BusinessWorld as media partner. For more information, call 813-2732/03 or 830-2191 and look for Ella Publico.